Did you know that 66% of the world’s work is performed by woman? Did you also know that 70% of people below the poverty line are woman? How about that only 1% of the world’s land is owned by women? So what can we do to change that? It’s simple- Do More. Those two words inspired Jane Wurwand, founder of Dermalogica, to do just that…more. After attending an inspiring conference revolving around woman’s empowerment, Jane Wurwand was determined to do more for the woman of the world. She soon after founded FITE- Financial Independence Through Entrepreneurship by Dermalogica.
So what exactly does that mean? Dermalogica’s FITE program teamed up with Kiva.org, a major nonprofit microfinance organization that is designed to foster and support women in the developing world. Their mission is to provide women entrepreneurs access to small loans that will help them start or grow a business; and to educate the public about the benefits of empowering such women.
Beauty lovers can now make a difference for other woman around the world by continuing to purchase some of our favorite Dermalogica products. The five best selling Dermalogica products (Daily Microfoliant, PreCleanse, Skin Hydrating Booster, Total Eye Care and Intensive Eye Repair) now come in FITE themed packaging and contain a special promotional code that gives you $1 USD (paid for by Dermalogica) to loan to a woman through FITE and Kiva.org. When you redeem the code on the FITE website you can actually chose which type of company, region or even a specific woman that you would like the dollar to support. FITE then takes a week or so to gather together the microloans and will send out an email with the details of the women and organizations your microloan is benefiting. The whole process is extremely simple and takes about 2 minutes, yet has the possibility of changing other woman’s lives.
So please do more.